TEAM logo



"The National Association of Broadcasters values its long-standing partnership with the TEAM Coalition in promoting responsible alcohol consumption at local sporting and entertainment facilities. Through public awareness materials created by the TEAM Coalition, America’s broadcasters are able to help create a safe and family-friendly environment at sporting and entertainment facilities in their local communities."

--- David K. Rehr, President and CEO, National Association of Broadcasters
 
about training news members fan education
 
 
 
  Fan Education
 
  In addition to stadium employee training in effective alcohol management, TEAM offers fan education materials designed to remind sports fans to consume alcohol responsibly and use designated drivers.
Click on the links below to view the most current Fan Education materials.
 
 
 
Responsibility Has Its Rewards Campaign
 
The Responsibility Has Its Rewards campaign promotes positive fan behavior, responsible alcohol consumption, and the designated driver program at sports and entertainment facilities. Partners in the campaign include NHTSA - the U.S. Department of Transportation's National Highway Traffic Safety Administration, state offices of highway safety, professional and collegiate sports, entertainment facilities, concessionaires, stadium service providers, the beer industry, and broadcasters.

The campaign offers sweepstakes and marketing events to promote the messages of traffic safety, responsible alcohol consumption, and positive fan behavior.
Designated Drivers Could Win Tickets to the 2008 World Series or a Trip to the 2009 MLB All-Star Game   Designated Drivers Could Win Tickets to MLS Cup 2008 or a Trip to the 2009 MLS All-Star Game   Designated Drivers Could Win a trip to the Super Bowl or the Pro Bowl   Designated Drivers Could Win a trip to the 2009 NBA All-Star Game   Designated Drivers Could Win a trip to the 2009 NHL Stanley Cup Finals  
 
 
TEAM Public Service Announcements
 
Baseball
Basketball
Football
Soccer
Live Nation Concerts
Beer Cup Shuffle
 
 
Cause Marketing Planners for Traffic Safety
 
In conjunction with the U.S. Department of Transportation National Highway Traffic Safety Administration, TEAM has developed Cause Marketing Collateral for sports teams, state highway safety organizations, and local law enforcement agencies to encourage fans to buckle up and prevent impaired driving while they support their favorite sports and teams.

NHTSA also creates marketing collateral for the safety belt (Memorial Day) and drunk driving (Labor Day)enforcement mobilizations each year.
 
 
Information Cards
 
2007 Arizona Cardinals 2004 Baltimore Orioles 2006 Boston Celtics and Bruins 2004 Chicago White Sox 2004 Cincinnati Reds
 
2005 Cleveland Indians 2004 Colorado Rockies 2003 St. Louis Cardinals 2005 Washington Nationals
 
 
Beer Cup Shuffle Online Game
 
       
 
 
MLB 2003 Commemorative Poster
 
       
 
 
 
 

home   |    site map   |    contact us   |    rhir   |    tu2w